FOR IMMEDIATE RELEASE
March 22nd, 2016
Cardiff Skate Co. Partners With Olympic Gold Medal Skater Mark Tuitert
CARDIFF, CA – March 22, 2016 – Cardiff Skate Company, designers of the bootless, strap-in skates that automatically adjust to almost any shoe size, today announced their partnership with Dutch Olympic gold medal speed skater Mark Tuitert.
Intrigued by their unique design, Tuitert initially reached out to Cardiff Skate Co. to inquire about selling Cardiff Skates in Holland. Soon after, Tuitert invited Cardiff Skate execs to Amsterdam to discuss partnership options for distribution.
"These skates give you a sense of freedom. Unlike other skates on the market, Cardiff Skates are uniquely designed to automatically adjust to your shoe size," Tuitert said. "They can be worn with your favorite pair of shoes, are easily shared between friends, and expand to fit your kids' growing feet."
Tuitert's desire to bring Cardiff Skates to Europe stems from his passion to get kids and adults of all ages skating again. As a child, Tuitert learned skating with his mother.
Cardiff Skate CEO Bob Pollack saw this as a unique opportunity to expand the company's growing global demand.
"It was amazing to see Mark's reaction to our skates. He is a world-class skater and to have Mark launch these in his home country is very exciting," Pollack said. "This all happened organically as Mark found us on his own. I am confident he will make Cardiff Skates an immediate success in Europe. It's exciting to see how quickly our demand has grown, including distribution in Target stores and now internationally."
Cardiff Skate Features:
- Automatic size-adjustment that fits over your favorite pair of shoes
- Unique ability to brake with either foot
- An inherently more stable, patented tri-skate wheel platform, giving the user a solid base.
- Three sizes and colors available: Cruiser Adult Large and Small in blue, and Cruiser Youth in strawberry pink or lime green
About Cardiff Skate Company:
Cardiff Skate Co. is located in beautiful Cardiff, CA, a San Diego coastal community known for its beautiful weather and active residents. Cardiff Skates create a custom fit and feature tri-skate wheel technology so no matter the level, every skater can step on, strap in and skate away. For more information about Cardiff Skate Co., visit www.cardiffskate.com.
About Mark Tuitert:
Mark Tuitert is a Dutch speed skater who represented Team Beslist.nl. He won gold in the 1500 m at the 2010 Winter Olympics and set a new track record time (1:45.57). Tuitert married fellow Dutch speed skater Helen Van Goozen in 2009. They currently reside in Holland with their two children. For more information about Tuitert, visit http://marktuitert.nl.
Image Available: http://www.marketwire.com/library/MwGo/2016/3/21/11G088435/Images/Vancouver_2010_106-417b86f76259b485abe31a434c1bf9ce.jpg
Embedded Video Available: https://www.youtube.com/watch?v=P6FT-9_aoIY
______________________________________________________________________________________________________________________________________________________________
FOR IMMEDIATE RELEASE
May 11th, 2015
Cardiff Skate Co. Launches New Cruiser Line At Target Stores Nationwide
Cardiff by the Sea, CA – May 11, 2015 – Cardiff Skate Company, designers of bootless, strap-in skates that automatically adjust to almost any shoe size, announces the launch of their patented, adjustable Cruiser skates with tri-skate wheel technology in Target stores, nationwide this weekend.
Cardiff Skates were designed to revitalize the sport of skating for kids and adults of all experience levels. Unlike traditional "boot" or in-line skates, which have experienced declining sales since peaking in the 1990s, Cardiffs can be used with your favorite pair of shoes, and automatically size-adjust to fit over just about any size – and are perfect for children with growing feet – eliminating the need to buy several pairs.
"We're so excited about our launch at Target," said Bob Pollack, Cardiff Skates CEO. "In the 90s there were over 30 million Americans skating," added Pollack. "This launch will get people skating again."
Cardiff Skate Company holds two patents on their skates: its Automatic Size Adjustment™ (ASA) technology and a proprietary, tri-skate rear wheel configuration for a more balanced, stable riding experience.
Cardiff Skate Features:
- Automatic size-adjustment that fits over your favorite pair of shoes.
- Unique ability to brake with either foot.
- An inherently more stable, patented tri-skate wheel platform, giving the user a solid base.
- Three sizes and colors available: Cruiser Adult Large and Small in blue, and Cruiser Youth in strawberry pink or lime green.
Cardiff Skates are available at all Target retail locations, www.target.com, and www.cardiffskate.com starting at $79.99.
About Cardiff Skate Company: Cardiff Skate Co. is located in beautiful Cardiff, CA, a San Diego coastal community known for its beautiful weather and active residents. Cardiffs create a custom fit and feature tri-skate wheel technology so no matter the level, every skater can step on, strap in and skate away.
About Target: Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,790 stores and at Target.com. Since 1962, Target has given 5 percent of its profit to communities. For more information, visit Target.com/Pressroom. For a behind-the-scenes look at Target, visit ABullseyeView.com or follow @TargetNews on Twitter.
______________________________________________________________________________________________________________________________________________________________
FOR IMMEDIATE RELEASE
April 2nd, 2014
Cardiff Skates Launches Major Retail Partnership with Brookstone
Two innovators set out to transform the skating industry.
CARDIFF BY THE SEA, Calif., April 2, 2014 /PRNewswire/ -- Cardiff Skate Company, designers of the first bootless, strap-in skates to automatically size-adjust with tri-skate wheel technology announces the launch of their patented, 'one-size-fits-all' skates in Brookstone retail stores starting in March.
Inspired by inline skates and scooters that came before, Cardiff Skates are designed to make the art of skating fun for all experience levels. Used with your favorite pair of shoes, Cardiff skates automatically size-adjust through patented features for a custom fit, for everyone in the family, of just about any size.
"We are so excited about our partnership with Brookstone as a major retailer," said Bob Pollack, Cardiff Skates CEO. "Inline skating was once the fastest growing sport in America. This partnership marks a skating comeback," added Pollack.
"Cardiff Skates hit stores this month and customers are loving them," said Steve Schwartz, Brookstone Vice President of Merchandising & Product Development. "It's a perfect partnership. Cardiff developed an innovative, fun way for more people to get where they're going. And for nearly 50 years, Brookstone has been developing innovative products to make our customers lives better, as well," added Schwartz.
Cardiff Skate Features:
- Automatic size-adjustment through patented features and snap on for a custom fit to your favorite pair of shoes.
- Unique ability to brake with either foot.
- An inherently stable, patented tri-skate wheel platform, giving the user a solid base.
- Two sizes available – S1 (Medium/Large) and S2 (Small/Medium)
Cardiff Skates are available at Brookstone retail locations and Brookstone.com for $159.99
About Cardiff Skate Company: Cardiff Skate Co. is located in beautiful Cardiff, CA, a San Diego coastal community known for its beautiful weather and active residents. Cardiffs create a custom fit and feature tri-skate wheel technology so no matter the level, every skater can step on, strap in and skate away.
About Brookstone: Brookstone is an innovative product development company and multichannel lifestyle retailer. Brookstone operates approximately 250 stores nationwide and in Puerto Rico. Typically located in high-traffic regional shopping malls and airports, the stores feature unique and innovative consumer products. Brookstone also operates an e-commerce business that includes the Brookstone catalog and Brookstone.com. Fans of Brookstone are encouraged to Like Brookstone on Facebook, follow on Twitter and The Fancy, and pin on Pinterest
SOURCE Cardiff Skate Company
______________________________________________________________________________________________________________________________________________________________
FOR IMMEDIATE RELEASE
January 15th, 2014
Cardiff Skate Co. Reinvigorates Skating Industry with Patented Design
Two key US retailers make plans for a strong 2014 after stellar holiday sales.
Cardiff by the Sea, CA – January 15, 2014 – Cardiff Skate Company, designers of the first bootless, strap-in skates to automatically size-adjust with tri-skate wheel technology, is pleased to announce the launch of their patented skates in Brookstone and Sport Chalet nationwide in 2014. Built with the needs of the everyday skater or outdoor enthusiast in mind, Cardiff Skates offer patented features that enable any user to step on, strap in, and skate away with the most stable and adjustable skates in the industry today.
Inspired by the roller blades and scooters that came before, Cardiff Skates are designed to make the art of skating fun for all experience levels. Used with your favorite pair of shoes, Cardiff skates automatically size-adjust through patented bindings and snap on for a custom fit. Unlike quad or inline skates, Cardiff Skates come with an inherently stable, patented tri-skate wheel platform, giving the user a solid base, as well as the unique ability to brake from either foot.
“Convenience, balance and fun were my criteria when designing these skates,” says inventor and avid skater Brian Green. “Eight years and two patents later, Cardiff Skates achieve all three.”
Cardiff Skates were introduced to the market at several online retailers, and in Sport Chalet and Brookstone stores. After successfully testing Cardiff Skates during the holidays, Brookstone is proceeding with a chain wide rollout in 2014.
“Inline skating was once the fastest growing sport in the US with over 30 million participants,” says Cardiff Skate Co. CEO, Bob Pollack. “We believe these skates will once again transform the industry.”
Cardiff Skates can be found online at www.cardiffskate.com, or at West Coast Brookstone and Sport Chalet locations with additional retail chains coming later this year.
About Cardiff Skate Company: Cardiff Skate Co. is located in beautiful Cardiff, CA, a San Diego coastal community known for its beautiful weather and active residents. Cardiffs create a custom fit and feature tri-skate wheel technology so no matter the level, every skater can step on, strap in and skate away.